1. Monitor Your Website.
When anonymous online shoppers visit your website we identify who they are. Then we track what pages they view. We will be looking for visitors who show interest in specific items.
2. Qualify The Lead.
Then we qualify the visitor by scoring them against a set of pre-determined criteria.
3. Trigger Your Intelligent Campaign.
Now that we know who they are, what they want, and if they have real potential to buy, we wait to see if they convert. If they don’t submit a form or buy on your website then we immediately send them intelligent direct mail and social ads featuring the content they viewed on your website and 5 strong calls to action(i.e. lead form, phone call, text, messenger chat, offer code).
4. Generate New Website Traffic.
Based on what we have learned from the qualified visitors we have delivered ads to, we will now generate brand new website traffic to increase our potential audience pool. These new visitors will go through the same qualifying process before we will send them ads.
5. Sales Match.
Last, we will get a .csv file of the physical addresses of anyone who purchased from you during the campaign. We will flag the people who we sent ads to and show you the ad we sent them. You can then check to see if the item we advertised matched the one they purchased.